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Why Every Marketer Should See The Martian Immediately

January 5, 2016 by Lisa Allen

Why Every Marketer Should See The Martian Immediately

I hear it pretty often in the support desk, where people write to me and tell me all the reasons they CAN’T .They can’t afford it.They are poor because they do charity work.They can’t do it because their mom or dad died.They can’t do it because they don’t have enough time.They can’t do it because […]

Filed Under: Online Marketing

How-To Edit Videos with Camtasia (Video Marketing Part #5)

January 14, 2013 by Lisa Allen

How-To Edit Videos with Camtasia (Video Marketing Part #5)

In this video you will learn the basics of editing a video in Camtasia. Many of the other video editing software have similar features however, so you can use many of these techniques on other pieces of software.

Filed Under: Online Marketing, Video Marketing

Recording Your Video Like a Pro (Video Marketing Part #4)

January 10, 2013 by Lisa Allen

Recording Your Video Like a Pro (Video Marketing Part #4)

In this video, part #4 of this series on creating great marketing videos, you will learn how to record a video using your script from Part #2, and the screencast you created in part #3. Recommended Software Links Jing Screencast-o-matic.com Snag-It Camtasia Easy Video Suite

Filed Under: Online Marketing, Video Marketing

Going From Script to Screencast (Video Marketing Part #3)

January 7, 2013 by Lisa Allen

Going From Script to Screencast (Video Marketing Part #3)

In part #3 of this video marketing series, you’ll learn how to rapidly turn your video script into an awesome looking presentation. Plus, I reveal some of my favorite software for creating charts and graphics without spending a lot of time.

Filed Under: Online Marketing, Video Marketing

The Video Script Formula (Video Marketing Part #2)

January 2, 2013 by Lisa Allen

The Video Script Formula (Video Marketing Part #2)

Video Marketing can be one of the most effective ways to reach your audience, particularly if you are delivering value such as training or useful information along with your sales pitch.

However, many marketers just get in front of a camera and start rambling in a round about way that leaves their audience confused and uninspired to take the actions you want them to take. The best way to make sure YOU are not one of the marketers making this mistake is to write yourself a script.

Filed Under: Online Marketing, Video Marketing

6 Tips to Make Effective Marketing Videos (Video Marketing Part #1)

January 1, 2013 by Lisa Allen

6 Tips to Make Effective Marketing Videos (Video Marketing Part #1)

These six tips cover small but vital things to remember when creating your marketing videos. While these strategies may seem pretty simple, they are often overlooked in many videos that I see.

Filed Under: Online Marketing, Video Marketing

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  • About
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Lisa Allen

Lisa Allen

CEO & Lead Developer at MindLink Labs
Lisa Allen is the lead developer of a line of marketing software tools, marketing coach, wife, and mom to six lovely kitties.

She loves exploring technology, marketing psychology, discovering how things work, and teaching.
Lisa Allen

Latest posts by Lisa Allen (see all)

  • Ten Best YouTube Alternatives for 2019 - November 28, 2018
  • How to Use WP Video Sites Mass Posting Feature to Stuff Your Blog With Targeted Content in Minutes - May 14, 2017
  • 4 Simple Steps To More Traffic With InStream Ads - April 15, 2016

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